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All about E38
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 Seduction, BMW tells us, is the name of the game in the modern roadster market. Demographic evidence and customer confessions suggest that hardly anyone actually needs a wind-in-the-hair car with a small trunk and just two seats, so people have a lot of time to stroke their chins, consult the position of the planets and think about the purchase. We aren't talking corn harvesters or fire trucks here. Buyers have to fall in love. "The roadster market has always been volatile," BMW's Klaus Borgman told us at the launch of the new Z4 near Alicante, Spain. "Roadsters are an emotional purchase," he said, "so sales depend on what's offered at the time. It's the concept that decides." And this year BMW has decided to broaden the concept by restyling the Z4 and offering a little more space and luxury, along with an all-season retractable hardtop thereby replacing the previous Z4 Coupe and Roadster with a single, do-everything model. |
| Author: admin| 20 August 2009 | |
bmw autos reviews: 2011 BMW 5 Series - Best Spy Photos So Far |
We have just hit publish on our 2011 BMW 5 Series article and new, revealing photos of the next 5er showed up on the web. The fellows at Bimmerpost are bringing us new spy shots of a 5 Series test mule spotted in Munich. As we announced last week, the fist Final Evaluation Phase prototypes are being tested currently, an indication that we might indeed see the new 5 Series, completely unveiled before the year ends. Sources within the company speak of an official launch at the Geneva Motor Show in March 2010. |
| Author: admin| 20 August 2009 | |
bmw autos reviews: BMW insiders reveal more information on 2011 5 Series |
Building anticipation for the upcoming 2011 BMW 5 Series, new information have been released by people close to BMW. While there are no breaking news, some bits of information have been revealed for the first time, such as future 5 Mild Hybrid models that will come with both gasoline and diesel engines. The text below will also give you a better understanding of BMW has prepared for its customers and how the new 5er differentiates itself from other BMW models and the competition. We havent altered the text so you will see it its raw, unedited form. Die Neue Klasse |
| Author: admin| 20 August 2009 | |
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